Sr. Performance Marketing Manager (m/w/x)
Grover
Summary
Grover seeks a Senior Performance Marketing Manager to lead paid media strategy and execution for their tech device subscription service. This role focuses on driving efficient growth across Google Ads and Paid Social, managing multi-million Euro budgets, and optimizing campaigns for acquisition and retention. Requires 5+ years of experience and fluency in English and German.
- Location
- Berlin HQ
- Type
- full-time
- Level
- Senior
- Work mode
- onsite
About Grover
Founded in 2015, Grover enables consumers and businesses across Europe to subscribe to tech devices and comprehensive technology solutions - from individual smartphones, laptops, and wearables to full corporate device setups. The company offers access to over 1,000 unique tech items on flexible and financially convenient terms. A pioneer of the circular economy, Grover refurbishes and recirculates devices to help eliminate e-waste.
We are looking for an enthusiastic Senior Performance Marketing Manager to join the Growth Marketing team at Grover, full-time and minimum 3 days per week (Tuesday-Thursday) at our Berlin HQ.
As a Senior Performance Marketing Manager at Grover, you will own and elevate the performance marketing strategy and execution across paid media channels. You will collaborate with cross-functional teams to drive acquisition, activation, and retention through innovative, data-driven campaigns, with a particular focus on Google Ads and Paid Social Media. Your goal is to drive efficient growth across multiple markets managing multi-million Euro budgets.
🎯 What you will contribute:
- Take charge of Google Ads (Search, Display, YouTube, Shopping) and Meta campaigns, optimizing for both web and app performance.
- Develop, test, and iterate data-driven strategies to improve effectiveness and efficiency.
- Manage cross-channel budgets, balancing spending efficiency with campaign impact and scalability.
- Partner with BI, Risk and Purchasing to leverage insights for continuous portfolio, audience and performance improvements.
- Collaborate with external partners, such as marketing platforms, feed management, agencies and managed services to expand campaign capabilities and drive innovation.
- Work alongside brand, product, and category teams to ensure cohesive marketing efforts and to enhance conversion rates along the funnel.
- Stay up-to-date on emerging features in Google Ads, Paid Social platforms, and other performance marketing tools to ensure best practices and state-of-the-art campaign management.
🤝 What you bring:
- 5+ years of hands-on performance marketing experience with a strong track record of optimizing large-scale accounts in fast-paced, agile environments.
- Deep knowledge of the full Google Ads funnel (Search, YT, DemandGen, Shopping, Pmax, App).
- A strong data-driven mindset with familiarity in conversion tracking, attribution models, and tools like Tableau, Amplitude, and Appsflyer.
- Ability to act as a cross-functional facilitator between analytical and creative teams.
- Experience in B2C subscription-based and/or e-commerce industries and knowledge of App Install campaigns are highly appreciated.
- Fluency in English and C2-Native German skills are a must for this position.
❤️🔥 What you will love about us:
- BVG monthly discount to drive you everywhere in Berlin
- Mental health support with Nilohealth
- Physical health support with Urban Sports Club
- Annual learning budget of 750€
- 15 remote business days to work abroad
- Exclusive Grover Tech discount for you & your loved ones
- Engaging, open office located in Berlin-Schöneberg with regular events, and is dog-friendly
- A diverse global team of 75 nationalities (and counting!) - genuinely the nicest group of colleagues who will soon become friends
Embark on a rewarding journey with the Grover Rocketship, where your impact is felt, and together, we cultivate a more circular world. 💚
We are looking forward to e-meeting you! 🚀
Sr. Performance Marketing Manager (m/w/x)
Grover · Berlin HQ